Lean Cuisine

Lean Cuisine

The Lean Cuisine team makes a consistent effort to get face-to-face with specific client segments to better understand their emotional connections to healthy eating and the Lean Cuisine brand.  On Your Mark has worked with the Lean Cuisine team to bring the customer to life, gaining insight into behavior, rationale and preferences.  Following most projects, On Your Mark leads a lively discussion to make the findings even more meaningful and actionable.